Content guidelines

Find out how to plan and create content for The Oxford Magazine - the leading online lifestyle magazine curated for people who live, work or play in Oxford and across Oxfordshire.


We're creating these guidelines for anyone involved in creating content to be published on our website. The guide covers all types of content - from one-off guest posts to ongoing-sponsored content. You don't have to read everything (just now!), but please familiarise yourself with what's covered in these guides for reference. Believe us when we say that it'll save everyone (especially you) a lot of time in the long run.

The Oxford Magazine if a premium English-language publication. We value consistency and accuracy in our work and rely on these guidelines to govern everything that we write. Our perspective reflects that of the internet at large, and we'll regularly update these guidelines to ensure it remains relevant and responds accordingly to changes in common and casual usage of language.

Editorial approach

See our editorial approach to understand what to write about, and how, in order to better meet the interests of our growing audience.

See our Editorial approach

Writing guidelines

Before you start writing your piece for publication on The Oxford Magazine, we ask that you consider the writing guidelines.

See our Writing Guidelines

Style guide

We're putting together a style guide to ensure that the way we write is consistent across every page. This covers everything from words and spellings to abbreviations, acronyms, addresses, capitalisation, dates and times, hyphens, italics, money and fees, numbers and ages, quotations, semi-colons, singular and plural, symbols, units of measurement, web terms and everything in between.

See our style guide

Accessibility guidelines

All content must comply with Level AA of the Web Content Accessibility Guidelines (WCAG) 2.1. We've put together a summary of how to make your content accessible on our website.

See our Accessibility Guidelines

Formatting guidelines

Just about everything you need to know about formating content on The Oxford Magazine, including page length, headings, bold text, bullet points, number lists, tables, shoutboxes, buttons, accordions and tabs

See our Formatting Guidelines