Content labelling
As a leading online lifestyle magazine that is uninterrupted by advertising banners, we sometimes incorporate brand sponsors into our efforts to make our business economically viable. This activity is clearly labelled across the website under the following categories.
Category
Brand Partner
The Oxford Magazine
Sponsored by
Scheduled stories that feature our client’s name because they align to our concept.
Brand Partner
Supports financial and/or otherwise, but doesn't make revisions or approve the story.
The Oxford Magazine
We fully control the creative and editorial approach, just like any other featured story.
In partnership with
Stories where we collaborate and welcome direct input from our client.
Brand Partner
Approves the concept and may provide briefing and research material, and feedback.
The Oxford Magazine
We provide expertise, firsthand insights, and verify with third-party sources when needed.
Supported by
Inspiring stories that highlight aspects that are important for our client.
Brand Partner
Commissions the work to our team, provides editorial direction and may make revisions.
The Oxford Magazine
We craft ideas and create messaging that resonates with our audience.
Provided by
Stories written by our clients that we believe are worth reading.
Brand Partner
Provides content that was produced without direct involvement from The Oxford Magazine
The Oxford Magazine
We review compliance with our advertising guidelines and publish on our platforms
Funded or otherwise, we always strive to make our stories factual, informative, and entertaining.