New combined ticket offer
Oxford City Council and Oxfordshire County Council, working alongside Oxford Bus Company and Stagecoach, are looking to trial a new combined parking and bus ticket offer for Oxford’s Park & Ride sites.
The new proposals aim to make the services more attractive for customers and encourage a switch from car travel, in a bid to reducing congestion on the roads.
Working together, Oxford City Council, Oxfordshire County Council, Oxford Bus Company, and Stagecoach have developed a set of proposals to make the Park & Ride services more attractive.
And this month, both the City and County Cabinet will be asked to approve the creation of a new combined parking and bus ticket for all Park & Ride sites in and around Oxford.
If approved, car drivers will be able to purchase a combined ticket which covers both parking and return bus travel at a rate of £4.00 for a car with only one driver and £5.00 for a vehicle with two or more people.
Currently, other than a combined £6.80 family ticket, drivers pay separately for parking and bus travel. The new combined ticket will also provide a lower-cost alternative to the existing £6.80 family ticket.
The combined ticket trial is expected to take place from 30 September 2022 to 31 March 2023.
Drivers can buy the combined ticket at the parking machine or via the RingGo parking app. This will be supported by a marketing and communications campaign to help promote the ticket offer.
An initial review of the new combined ticket offer will be conducted after the first three months, which will inform a future Cabinet decision on the next steps and a planned joint City/County feasibility study on medium and long-term options for Park & Ride and Transport Hubs.
Updated parking tariffs
In addition to the combined ticket system, the partnership is also proposing to permanently amend the parking periods at all Park & Ride sites across the County so that customers needing to park for longer, such as those working longer shifts, pay less.
If approved, this will mean that:
- the current £2.00 tariff, which covers the 1-11 hour parking period, is to be extended to cover 1-16 hours
- the current £4.00 tariff, which covers the 11-24 hour period, will be updated to cover 16-24 hours
The proposal follows discussion with major employers, including city centre retailers, which identified that the current 11-hour charge creates a ‘cliff-edge’ for shift workers. The change aims to better support these drivers to continue to use the Park & Ride services.
Aside from these changes, all other car parking charges at these sites are proposed to remain the same.
Supporting bus use across Oxfordshire
Both car parking and bus patronage has been dramatically reduced at all Park & Ride sites in comparison to pre-pandemic levels, and whilst bus patronage levels are now actually better than pre-pandemic over the weekends, they have still not recovered on weekdays, especially during peak hours.
On average, bus passenger levels are currently running at between 75 and 80 per cent of pre-COVID levels . Without improvements and action, including continued government financial support, services may have to be reviewed later this year.
These proposed changes are part of a multi-partner campaign to encourage bus use across the City and County. Last month, a campaign was launched with the partnership highlighting the financial advantages of taking a bus over a private vehicle.
“Buses, especially Park and Ride services, are crucial for people travelling into our city for work, leisure, and tourism. We want to ensure that our services are easy to use and affordable for as many people as possible, which is why we are proposing a combined ticket and updated parking tariff to make it simpler and cheaper. We hope that these measures will encourage more people to use Park & Ride when they come in to Oxford.”
—Councillor Louise Upton, Cabinet Member for Health and Transport, Oxford City Council
“This new deal will make it cheaper and more convenient for many people to use the Park and Ride services instead of driving all the way into Oxford city centre. More people on the buses will reduce car use and cut congestion and pollution.”
—Councillor Andrew Gant, Oxfordshire County Council’s Cabinet Member for Highways Management
“The Park & Ride service has been a crucial part of Oxford’s transport infrastructure since 1973 and now needs support to help it fully recover from the impact of the pandemic. The service is integral to helping Oxford achieve its net-zero ambitions, and it’s great to see all parties working in partnership to introduce changes that we expect will make the Park & Ride more attractive and easier for customers to understand.”
—Luke Marion, Oxford Bus Company Interim Managing Director
“We are looking forward to getting behind this campaign and trial to encourage more people on to the park and ride services we operate from Thornhill and Oxford Parkway. We want to work together to keep things simple and reduce the number of single occupancy car journeys on the roads. We know that people want to pay a combined price, saving money and hassle and are encouraged by the extensions that will be introduced to the duration of the parking tariffs.”
—Rachel Geliamassi, Managing Director, Stagecoach